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Woman Fashion eCommerce Achieved Clicks1112% Impressions & 189.5% Clicks%

Our client, an ecommerce website in the woman fashion industry, wanted to create their e-commerce website with enhance user experience and aimed to drive sales. The risk of SEO performance dips during such a significant change was a major concern, as it could potentially derail their online presence and negatively impact their bottom line.

]This is what happened after our marketing strategies implementation:


- Impressions skyrocketed by 1112%
- Clicks surged by 189.5%.
- Increased customer engagement
- Products Sales increased by 220.24%
- The website is also ranking for many variations of the targeted primary keywords.

Client Business Name

Women Fashion Studio

Onboard Date

28 Aug 2022

Services

Website Design and Development
Search Engine Optimization
Social Media Ads
Paid Ads Campaigns

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OUR STRATEGIES

 

  • – A comprehensive SEO audit, pinpointing the strengths and creating a roadmap.
  • – Mapping and implementing page-by-page 301 redirects, guiding search engines and users to the new page locations.
  • – Conducted keyword research to list the most crucial primary keywords (combining primary entities with their closest attributes).
  • – Realigned keywords with the most relevant new URLs, optimising key on-page elements to adhere to the latest SEO best practices.
  • – Optimised content by revamping product descriptions, images, and category pages with intent-based informational content.
  • – Mobile optimisation to ensure compliance with Google’s mobile-first indexing.
  • – Created and implemented comprehensive topical maps to gain authority for relevant keywords and their semantic variations.
  • – Created fresh content that aligned with the searcher’s intent.
  • – Established a strategic layout for internal linking to ensure a strategic flow of SEO juice to the key pages.
By prioritising SEO every step of the way, they not only preserved their online presence but expanded it exponentially!

 

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